Tata Prima – the luxury sedan from Tata Motors for Europe

tata_primaTata Motors – India’s largest auto maker today showcased their luxury sedan Prima at the 79th Geneva Motor Show, which it plans to introduce in Europe. They have also unveiled the European version of Nano, which is said to be the world’s cheapest car. At the exhibition, the company also displayed the electric version of hatchback Indica Vista.

More about “Tata Prima
The Tata Prima, the concept luxury sedan designed by Pininfarina, is an iteration of the next generation luxury sedan from Tata Motors. It combines the fundamental design characteristics of the Tata brand, as seen in the Tata Indigo, with sporty curvatures to create a coupe-like silhouette, simple yet refined with an inherent premium.

The Tata Prima’s large wheelbase of 2.70 metres endows it with excellent interior space that a luxury sedan demands. The subtle treatment of the C pillar, the hallmark of a Pininfarina design’s gracefulness and sporty characteristic, brings forth a coupe-like sloped cabin and tapering back without compromising interior space. The result is that the Tata Prima concept exudes an overall elegance, endowed with style, luxury and comfort and proportions that are classical yet modern.

Prima, which would be an exclusively Indian-made car, would hit Europe’s roads in three years. Prima will be manufactured only in India. It will be imported from there for selling in the European markets. It will take at least three years to complete the exercise of launching Prima in Europe. It is right now in the concept stage.

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